CLIENT
IBM

PROJECT
MADE WITH IBM

CATEGORY
TECHNOLOGY

SERVICE
FILM PRODUCTION, MOTION GRAPHICS

 
 
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No. 01

The Opportunity

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In 2014, Ogilvy & Mather invited Wondros to join a rebranding and production sprint for IBM. Our mandate was to demonstrate the immeasurable and enduring impact of more than a century of innovation on our world, by showcasing the ubiquity of IBM products in our lives — and this original new ad campaign needed to air on television in just six weeks.